Continuing Professional Development

Business & Marketing

 

 Circulation of the below listing is endorsed by: 

General Hypnotherapy Register

 

Listing is ordered alphabetical by county. Distance Learning courses can be found at the end of the listing.   

Price Match: If you can book onto any of the CPD courses featured for less tell us and we will match the price.
 

N.B. GHR Registrants:
Attendance at any of the below courses will count towards the GHR's annual CPD requirement for continued registration.
To view the GHR's CPD Policy 
click here

CPD Data Sheets, to log your CPD activity, are available to download from the GHR website Members Area click here

 

 

LONDON


HypnoTC

(Kate Beaven-Marks)
Venue: Royal Horseguards Hotel Whitehall LONDON

 

Ref No: 2687
HypnoDemo - Boosting your 'Show Me Something' demonstration skills and creating engaging presentations.
11-12 May 2024, 9.30am - 5pm daily.
Two Day Workshop. In-person.
This two-day highly practical and interactive in-person workshop is held in London. During this HypnoDemo weekend you will learn a highly effective system that you can use to create effective, engaging hypnosis presentations and demonstrations.
Whether you are planning a presentation for a local interest group, running your own business promotion stand at a local fair, or even speaking at an international conference, HypnoDemo will show you how to become an expert presenter as opposed to just another hypnotherapist, “having a go” at presenting.
You will learn, practice and develop confidence in demonstrating a range of awesome tests, inductions, deepeners and phenomena demonstrations to really get and keep your audience’s attention.
Day One:
The focus is on impromptu talks and demonstrations, such as demonstrating your skills at a social event, or talking about your business and giving a quick, yet audience-friendly demo at an event or trade fair.
Day Two:
The focus is on planned talks and demos, such as talks to local interest groups, where you wish to portray yourself as the local expert and promote your business.
You will learn essential information and ‘tricks of the trade’ so that you can develop your confidence in delivering effective demonstrations and presentations.
Learning Objectives: In the Workshop you will learn:
How to plan, structure and deliver impromptu talks and demonstrations
How to get invitations to present to groups, societies and businesses.
How to plan, structure and deliver scheduled talks and demonstrations.
How to get and keep your audience engaged.
How and when to deliver group hypnosis experiences.
How to select the most appropriate demonstration volunteer.
How to deal with the unexpected.

 

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ZOOM


Balanced Approach Training

(Mark Peters)
Location: Live via Zoom

 

Ref No: 2673
Business Builder
13 April 2024, 9.30am – 4.30pm
Live on zoom
£145
Identify the why's, what's and how's
So many people want to work for themselves and build their own business. Self-employment can look very appealing. But where do you start? Is it for you? If yes, how do you build it to be successful? This Masterclass looks to answer these questions and more.
Do you want to get off the wheel?
Do you want to get off the hamster wheel? do you want to start living your life but are fearful of taking that step?
Statistics show:
• 36% of businesses fail in the first 2 years
• 71% of new start-ups fail within the first 5 years
There is little to no support for Holistic, Therapy and Coaching businesses so what chance do you have? This Master-Class is designed to plug this hole and help you gain the confidence to succeed. Real skills from real-world experience.
Useful Information.

 

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DISTANCE LEARNING

 

Build it Brilliant Ltd
Zoe Thompson
Location: Online
 

Ref No: 2647
Getting Started with Blogging: Create, Grow and Monetise Your Blog
Online Course, 8 modules over 8 weeks
£95
This online course is designed to provide beginners with a comprehensive understanding of the fundamentals of blogging. This course will guide you through the process of creating, developing, and maintaining a successful blog. You'll learn essential techniques for generating engaging content, optimising your blog for search engines, and building a loyal readership. Perfect for those who would like to make an impact and share their voice through blogging.
What will you learn?
- Discover your voice and unique style
- Set up and customise your blog on popular platforms.
- Craft compelling and engaging blog posts that captivate readers.
- Optimise your content for search engines and increase organic traffic.
- Utilise affiliate marketing and other promotional strategies to grow your audience.
- Monetise your blog through advertising, sponsorships, and other revenue streams.
- Maintain and optimise your blog for long-term success.
PLUS 2 Extra Bonuses
-Mindset for Blogging Audio - Enjoy my 10 minute guided meditation packed full of affirmations to help you find your blogging mojo.
-Addressing Fear and Building Confidence Resources - Struggle to put your voice out there due to fear and confidence blocks? I've got you sorted with this lesson of resources.
Why Choose This Course
1) Learn from a Fellow Therapist: This course is developed by Zoe who has built a successful private practice since 2011. Benefit from my years of experience, practical tips, and insider knowledge.
2) Comprehensive Curriculum: I've meticulously crafted a comprehensive curriculum that covers every aspect of successful blogging. From setting up your blog to monetising your content, I leave no stone unturned. You'll gain a solid foundation in writing engaging posts, optimising for search engines, growing your audience, and much more.
3) Interactive Learning Experience: This online course is designed to make your learning journey engaging and interactive. You'll have access to video lessons, downloadable resources and practical exercises that reinforce your understanding and allow you to apply what you've learned.
4) Flexibility and Convenience: Learn at your own pace, on your own schedule. The course is accessible from anywhere, at any time. Whether you run your business as a side hustle, are a busy parent, or have a clinic full of clients, you can fit this course into your lifestyle and make progress on your blogging goals bit by bit.
5) Practical Strategies for Success: This course goes beyond theory. I provide you with practical strategies and actionable techniques that have been proven to drive results. Gain insider insights on content creation, search engine optimisation, audience engagement, and monetisation, setting you up for blogging success.
Enrol Today and Unlock Your Blogging Potential

 

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DISTANCE LEARNING

 

Anne Morrison Coaching
Location: Distance Learning. Self-directed online
 


Ref No: 2645
Designing the Dream - Building the Therapy Practice that’s right for you
£197
So many therapists, when first starting out, feel unsure of themselves and how they are going to get clients, and grow their therapy practice. They’ve invested their time and money into training to be a therapist. And now they have to make it work for them. They may not have thought too much about how they are going to grow their business let alone one that meets their needs and wants for it to be right for them.
Even if they have been in practice for a few years it can sometimes still seem like a roller coaster ride - too few or too many clients and uncertainty over their cash flow and their future as a therapist.
One statement I hear a lot from therapists I work with and when chatting to more experienced therapists is that when they first started, they just didn’t know where to begin when it came to getting more clients and growing their business. Others found the thought of the ‘business’ of therapy daunting.
Even more experienced therapists would rather run a mile from some things like networking or making videos! As therapists many of us prefer small groups and familiar situations rather than make small talk to people we don’t know very well. And the thought of asking for referrals is, well - the last thing many of us want to do as we don’t want to appear salesy or pushy.
And that brings me to this course which is all about helping you build a therapy practice that’s right for you. Not right for Jo Bloggs but right for you.
Created by Anne Morrison, MBA, an experienced therapist and coach, it is based on her 20 years experience of working as a therapist. And that of friends and colleagues, who have developed their own successful therapy practices.
Planned to guide therapists through the business development process this, comprehensive course, covers everything from assessing where they are now to having an implementation plan to achieve their business goals.
This course provides an opportunity for therapists to take a step back and review their aims for their therapy practice.
As one participant said:
“Working through this course has reminded me why I trained to be a therapist and what I wanted for my life” Emma W
Course Structure:
It is an assignment-led course. Each module building on the last. There are six modules in total (including the introduction). It can be completed in 12 - 15 weeks, though that depends on how much time participants set aside to work on the course assignments.
You can access the Introduction, all of Module 1 and the first two section of Module 2 before deciding whether to continue with the course. “Try before you buy” so you can get a feel for the course and how it works.
Designing the Dream covers a number of areas, including:
●where they are now both financially and in life as a whole.
●why they want to be in business
●their aims and aspirations
●who they want to work with and how
●costing their services and setting fees
●options for promoting their therapy practice
●planning and self-management tools and techniques
●addressing blocks and limiting beliefs around money and marketing
●establishing a workable blueprint to grow their therapy practice.
Participant Feedback
“I think you have covered everything” Hayley M
“This (spreadsheet) was SO incredibly helpful - nowhere have I ever seen such an easy to use business spreadsheet. I will be using it in my own business going forward” Jackie S
The Objectives for the course are, that by the end you will:
●Know your current business and life financial situation
●Have clarified your business aims and aspirations and what resources you have to help you
●Know who you want to work with and how, and have decided your fee level
●Know what you are going to continue, stop or start doing, to promote your business
●Have a rolling weekly action plan to help you take the actions to get you there.
In module 1
●Where Are You Now? - we get to grips with how you view your business and review your current business and life financial situation. having ascertained what the starting point is
We are then going to look at the Future.
●In module 2, Future Focus we explore your aims and aspirations for your business. We look at your Why. Then start designing your dream practice. After that we consider what you bring to the business and those people and things that may help or hinder you in building your practice and ways of pre-empting or handling some of those things.
Having done some future thinking you are then going to dig deeper into your business.
●In module 3 - Your People - Services - Profit you’ll review the people you want to work with, how you will deliver your services and your fee structure and your beliefs around money
●In module 4 - Promoting Your Practice - we look at ways of Promoting yourself and your services and what might be the right fit for you.
●Then we bring it all together in Module 5 in Planning for Action when we look at different planning and time management techniques and you develop a business action plan that, when implemented, will help you achieve the therapy practice you desire.
This course is accredited for CPD by The Association for Professional Hypnosis and Psychotherapy (APHP)
To book visit https://www.annemorrisoncoaching.com/courses/designing-the-dream/?affiliate=cZhceI

  

DISTANCE LEARNING

 

Mustard Therapy & Coaching Training School 
(Sharon Mustard)

Location: Distance Learning / Online


Ref No: 2594
7 Step Guide to Building a Successful Therapy Business
This is a 2 hours CPD course for therapists
Ongoing availability
1 year access from date of purchase
£40 for 1 year access from date of purchase
This is a course to explore what you are capable of as a therapist & how to tell the world about it.
For your dream therapy business to a reality you also need to have the tools to manage a thriving therapy practice.
You've had the inspiration, done the training, got the qualification, got the keys...now learn to drive your business forward for a successful and satisfying future.
Maybe you have an established therapy business already and want to take it to the next level?
From over 25 years of accumulated experience as a hypnotherapist, psychotherapist and trainer, discover the fundamental principles that Sharon has found are vital to having a business that works for you...your clients...and your income!
As well as founding easibirthing® fertility to parenthood, Sharon a fully qualified Hypnotherapist, Psychotherapist, Counsellor and Life Coach with a full-time general practice in Salisbury, Wiltshire, UK which she runs alongside her husband. Waiting times for new clients is consistently between 4-6 months.

 

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DISTANCE LEARNING

 

International College of Clinical Hypnosis Practitioner
(Tod Cury)
Location: Distance Learning


Ref No: 2417
Delivering eTherapy Online Master Class
Distance Learning
£125
This distance learning online masterclass is designed to provide practising therapists with the knowledge and understanding to effectively provide therapeutic interaction and consultations with their clients through modern digital delivery modes.
Course attendees will learn how to engage digitally (online) with clients through modern applications like WhatsApp, Skype, Zoom and other face to face digital communication applications. Instruction in setting up these applications for best possible use and technology configuration requirements to ensure uninterrupted connections during online consultation is also provided.
This master class is designed by experienced therapists and digital technologists who have been delivering online therapy and digital communications for a number of years and will be able to share the advantages and challenges that they have encountered, ensuring your provision of safe and ethical practice based processes effectively.
There are a number of benefits to both the client and the therapist and understanding how to manage and get the most from online consultations is presented. The potential challenges encountered with online consultation delivery is also presented with effective strategies, suggestions and recommendations of how to manage and reduce their occurrence.
Managing and meeting legal, data protection, GDPR and professional body regulations and codes of conduct/practice are also covered to ensure that therapists work within the current required frameworks and guidelines and processes provided. As the nature of digitally delivered therapy can cross international borders, the legal/commercial implications are also presented and how to work internationally is presented. The ICCHP provides online training to almost 5000 students globally, so we understand how to manage, engage and support a global digital infrastructure; we also use video classroom delivery to our global students, so we appreciate how to get the most from the technology and overcome any technology related issues that may arise.
Attendees have unlimited 24/7 lifetime access to the course material, which can be accessed through a PC, tablet computer or smartphone via a mobile app. Any future updates/additions to the course are also included at no additional charge. The course is flexible so there are no time limits for completion.
Course Lessons Include:
An Introduction to Understanding Digitally Delivered Therapy
Digitally Delivered Therapy Compared to Traditional Face to Face Therapy
Article: Growing Market Demand for On-line Delivered Therapy
Effectiveness of Online Delivered Therapy
Advantages and Disadvantages of Online Delivered Therapy
What Do Clients Look for When Choosing Online Therapy
Overcoming the Challenges of Delivering Online Therapy
Are You Ready and Prepared to Go Online?
Client Safety, Legal & Ethical Practice Considerations of Online Delivered Therapy
Technology Considerations For Delivering Online Therapy
What Technology Should I Use to Deliver Online Therapy?
Example Case Study - End to End Online Hypnotherapy Engagement
Edited Client Session Video
Participant Discussion Forum
References
Articles of Interest
On-line Therapy Providers
Professional Bodies
Links to Video Conferencing Applications & Other Resources

 

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Ref No: 2421
Practice Management Master Class
Distance learning
£125
This distance learning online delivered master class includes all aspects of setting up and
managing a hypnotherapy practice. It includes live video of the classroom teaching
sessions, course notes and resources.
This master class will provide you with information and ideas to help get you started in
practice as a hypnotherapist and also inform you how to build your practice ongoing, which
could be one of the most difficult challenges you may face as a hypnotherapist. Learning
from others who have been through these challenges will help you to overcome these and
plan your growth in practice.
Topics covered include:
• Building Your Practice Introduction
• Fit to Practice
• Ready to Practice
• Preparing a practice business plan.
• What am I trained in, competent, confident and comfortable to offer as a service to
clients?
• What are my skills? How to use these effectively.
• Target and types of clients? Thinking outside of the traditional box.
• Locations: Where to practice?
• Competition?
• Using Skype with clients.
• Setting up a website.
• The Bottom Line to Your Bottom Line
• Financial considerations. What to charge? What can I afford?
• Financial planning and budgeting.
• Branding or not?
• Business structure. Sole trader or company?
• Administration, Record keeping, Legal & Data Protection.
• Forms, client information sheets.
• Storing records - paper and electronic.
• Book-keeping.
• Ethics & conduct (GHR, CNHC).
• Stationary & printed material.
• Insurance.
• Marketing, Promotions & Advertising.
• How to obtain clients.
• Networking (making the right friends).
• Private/NHS.
• How to obtain referrals (secret to future growth).
• Organising group talks.
• TV, radio, press exposure opportunities.
• Using social media.
• How to use and set up a Facebook ad.
• How to use and set up a Google Adwords ad.
• CNHC/GHR guides and guidelines.
• ICCHP and External Resources Available
• Online access resources.
• Website hosting/development.
• Courses/subscriptions/CPD.
• Online support groups.
• What to watch out for and avoid, save your money! One mistake like signing up for
a special offer deal to put you on a list will cost you more than this master class.
How to spot and avoid these scams will save you money.
• Much more is presented and provided. All your questions, worries and concerns
answered.
• Resources and References
• Attendees have unlimited 24/7 lifetime access to the course material, which can be
accessed through a PC, tablet computer or smartphone via a mobile app. Any future
updates/additions to the course are also included at no additional charge. The
course is flexible so there are no time limits for completion.

 

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DISTANCE LEARNING


The Anglo European College of Therapeutic Hypnosis
(Adam Eason)
Location: Online


Ref No: 2804
Hypnotherapist Business Development Academy Online Course
£300 (inc VAT)
Every hypnotherapist should and can be running an effective, prosperous, flourishing business. Join this academy programme to develop your business, to help you achieve the dreams you have for your business or to simply take your hypnotherapy business to the next level.
This programme is for practicing professional hypnotherapists. It is run entirely online so you can enjoy it from the comfort of your own home or office wherever you are in the world. Each lesson is accompanied by written notes, guidelines and instructions to help you derive the most gain from each session.
Is The Course Right For You?
Have you struggled to get clients?
Do you love being a hypnotherapist but question if it is a viable full-time career?
Do you want to reach more people and make more of a positive impact upon the world?
Have sought solutions from experts that did not deliver?
Are you conflicted?
Feeling pain as a result?
I once felt exactly that way too!
I have been a full-time hypnotherapy professional since 1997. When I started out, I was in my early 20s, with very little life experience, a pretty poor education in hypnotherapy (unbeknownst to me at the time), no entrepreneurial skills or knowledge, and I struggled, boy did I ever struggle!
I was paying for advertising, paying for expensive offices in Central London, paying for professional memberships, paying for insurance, paying for a website, and that is before I even mention the cost of living and leading a life to feel good about! I got into a lot of debt, verging on Bankruptcy, my business was unsustainable, I was within a hair’s breadth of packing it in and returning to full-time employment as my family, friends, accountant and bank manager were all urging me to do.
It was a desperate time for me and gives me butterflies just recollecting it today. It felt like swimming in treacle, but tasted far worse. I put so much effort in, but was getting nowhere. I loved the field of hypnotherapy, but was getting nowhere. I could not understand it.
My last few pounds were spent on getting assistance from someone who coached me, mentored me and guided me, and things changed. I soaked up the advice, we explored what I was doing, I investigated and spoke to successful therapists, I studied what made people a success in this field. I got out of debt and learned how I could do what I wanted to do – to help others using hypnotherapy and earn a healthy living with a good lifestyle.
And so, some 20 years later, I am still a hypnotherapist. I have complete life autonomy.
I am a bestselling author in the field of hypnosis. My hypnosis audios sell globally. My work has featured on primetime television. My podcasts are among the most popular in the world (in this field). I run and own one of the most respected training colleges for hypnotherapy in the world – and my college graduates go on to have very successful careers in this field too.
I learned how to love the business of being a hypnotherapist. I learned how to attract clients. I honed it beautifully. Today I choose how I live as a result. I have been through two major economic crises while continuing to thrive and continuing to grow my hypnotherapy business.
What NOT To Do
The way in which hypnotherapists try to build their businesses absolutely baffles me, and I can tell you a few things for sure:
Getting provincial newspaper features do not fill you therapy rooms with clients, yet so many people seem desperate to do this type of thing.
There is no fixed answer that fits every hypnotherapist all of the time and there are no gurus to be found who have a singular answer that is right for you. Absolutely not.
Spending hours on your website are often wasted hours. Some of the busiest and most successful hypnotherapists in the world have terrible websites with very poor search engine rankings.
Having the slickest business cards and company logo will not pay for the lifestyle you really want.
You don’t need to spend hours mastering social media.
Trying to keep up with the latest advancements in technology is impossible.
You don’t need an advertising or PR budget and should not be paying for any advertising.
Being a hypnotherapist should not be stressful and should not lead to you needing therapy more than your clients.
Building your hypnotherapy business can be invigorating, fun and enjoyable.
In the last two decades, times have changed. The perception of the field of hypnotherapy has changed, there are more hypnotherapists out there than ever before, there is more information available about hypnotherapy than ever before. Things continue to change, rapidly. Just as we all engage in continued professional development to keep our skills relevant, fresh and up-to-date, so we need to understand how to develop our business effectively and how to keep attracting clients.
Today, I encounter many, many hypnotherapists at lectures, conferences, CPD trainings and other events. So, so many of them struggle. So, so many of them ask me the best ways to get clients, but it is virtually impossible to offer up a soundbite in a tea break that will transform them from desperate, isolated, eager hypnotherapist into successful, commanding professional with a healthy waiting list of referred clients.
The Solution?
You want to see more clients. You want to excel as a busy hypnotherapist. You want kudos. You want to serve the world and help as many people as possible to be well and benefit from what you know hypnotherapy can do You want these things and probably more besides; so what is the solution?
Be mentored.
Be coached.
Join this hypnotherapist business development academy.
Here’s a couple of the reasons why:
You learn from experience. Not just the experience of success, but also you learn from the often incredibly expensive, painful experience of your mentor.
You’ll have the support of your colleagues in the group and along with me you’ll be held accountable by them all as you become productive and advance your business.
You get to rigorously explore your existing approach.
You’ll get some truth. Often truth that is hard to swallow.
You get motivation. You’ll be fired up and inspired to learn how to triumph as a hypnotherapist.
You get insight.
You get to tap in to success.
You get to access your potential while someone holds your hand.
You’ll be held accountable and will make exponentially more effort than you realise was needed.
You’ll take massive, effective action that will send ripples into the world.
You’ll learn how to highly productive without necessarily expending a huge amount more effort.
You get to laugh and feel the full force of joy that can be had within such an academy of professional peers who all have the same goal as you.
Join us for our year-long online business development academy.
Yo are not given direct instructions, you are not made promises and you are not given any secrets to untold riches that you follow in robot fashion. You’ll explore, you’ll journey, you’ll discover and you’ll enter the world of enormous possibility.
You see, so many hypnotherapists do not spend enough time doing the right things. Those that actually do spend any time on business development are doing it highly passively, highly ineffectually and it is an impotent process. They end up being forgettable, unnoticeable, blending into the mass of hypnotherapists out there all doing pretty much the same thing, charging pretty much the same fees as each other, fighting it out for the very few clients who are actually surfing the net looking at therapists rather than taking a quality referral.
It pains me to encounter so many incredibly talented, dedicated, wonderful hypnotherapists who simply cannot make ends meet and end up abandoning the field, or worse, abandoning their dreams. This is all because they did not know any better and ended up following the norms that every other hypnotherapist does. You don’t want to be satisfied and relieved to just make ends meet, often seeming desperate for business in the eyes of clients, you want to thrive, excel and be in love with being a hypnotherapist.
If you love working in this field, have a passion for hypnotherapy but are struggling to make it work, then that can change. The reality is that it is relatively simple to build a healthy business and a liberating, satisfying, inspiring career as a hypnotherapist.

Book Now          Contact us

DISTANCE LEARNING

 

The Therapists’ Business School
Venue:
Distance Learning

 

Ref No: 2583
Business Success Course
Distance Learning
£300
The secrets of creating a successful therapy business.
Are you struggling to attract enough clients? Are you worrying about money? Are you feeling uncertain?
It is a great shame if you are working as a therapist, doing the job you love, and yet finding it difficult to keep the business afloat. This is a very common problem. There’s nothing worse than worrying about how to pay your rent or your insurance, being upset when clients cancel, or even worse, having to give up on your dream and find another job.
The Business Success Course will give you the tools you need to build a thriving, successful, busy therapy practice. Broken into four weekly modules, the online course covers how to change your mind set, how to market your business and how to grow your business.
The course has been created using the experience of several successful therapists.
The Business Success Course will:
* Teach you how to be a successful business person
* Give you a variety of marketing strategies
* Allow you to build a thriving practice
* Stop you worrying about money
* Allow you to work as a therapist as your main job
* Give you free time
* Allow you to manage your work around your other commitments
* Help you to earn a good income
* Allow you the satisfaction of helping people
* Show you how to establish a good reputation
* Give you the skills to be your own boss
The Business Success Course is £300. This includes:
* 4 weekly modules
* Workbook
* MP3s

 

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DISTANCE LEARNING


Inner Game Life Coaching Ltd
(Jason Demant)
Location: Distance Learning 

 

Ref No: 1018
Time management – Practical coaching tools
3 hour training

£89
How do you help clients
* really manage time better?
* get organised?
* who give ‘excuses’ such as feeling lazy or overwhelmed with no time?
* fit it all in and still have ‘me’ time as well?
This information-packed workshop is all about practical tools which you will use immediately with clients. Discover life coaching tools to help clients:
* find more time on a daily basis
* make better decisions and see concrete and clear improvements to productivity
* learn how to have guilt free leisure time, having completed all your important tasks
A previous course participant said:
"The time management course allowed me to revaluate time through a different perspective. I will be using the course materials for many years to come." Edwin, Finchley, London

 

Book Now          Contact us

 

 

 

Disclaimer

We accept no liability or responsibility whatsoever for the quality of any products featured or the accuracy of any claims made, or the content, administration or cancellation of any listed course. Delegates should fully satisfy themselves via the relevant Professional Associations for the respective modalities that: 1. Claims made by course providers with regard to the standing of any qualifications awarded are correct  2. Attendance at any listed course will count towards annual CPD requirements.

 

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